Black Friday is coming sooner than we think, and we don’t want it to catch us by surprise. This one is going to be especially interesting, as more over-the-counter hearing aids enter market. We expect the 2021 Black Friday hearing aid sales to deliver a few surprises, including an irresistible offer from Blue Angels available now.
2021 Black Friday Hearing Aid Buying Guide
Purchasing hearing aids for seniors does not have to be confusing, provided you know the basics before you start. You need to make a couple decisions before you begin, and these two are the most important:
HOW SEVERE IS THE HEARING LOSS?
- How weak is your senior’s hearing. Are they just having difficulty following conversations, or can’t they even hear their phone ring in their pocket.
- Did the problem develop gradually in their middle to later age, or did it happen suddenly after an accident, a medical emergency or some other trauma.
If your senior has mild to moderate hearing loss that developed gradually, then an over-the-counter hearing aid should be able to help them hear conversations more clearly. However, if their loss is more severe or developed suddenly, speak to a qualified hearing specialist.
HOW ACTIVE IS YOUR SENIOR?
There are two main types of hearing aids on the market, although the technology is similar. These are (a) hearing aids behind the wearer’s ears, that connect via flexible tubes to grommets / ear plugs in their ears. And (b) hearing aids that insert into ear canals doing away with the plastic tubes.
- If the senior person is largely inactive and spends most time at home, then slightly less expensive behind-the-ear hearing aids may suffice. They will appreciate models they can recharge by their bedside at night, so they don’t have to step out to buy fresh batteries every couple weeks.
- However, if your senior lives an active life, then it is probably worth your while spending a little more on in-ear-canal hearing aids. That’s because they are less likely to work loose, and there are no flexible tubes to catch on their face masks. Not having to shop for batteries is a nice, but non-essential benefit.
Comparing Behind-the-Ear and In-the-Hearing Aids
Where to Shop for Senior Gifts on 2021 Black Friday
HEARING AID BUYERS’ GUIDE – TRADITIONAL STORES
Traditional hearing aid stores are still alive and well in shopping malls. That’s because many folk still hold to the theory they are medical providers, which is simply not true.
They have the highest overheads of all the supply chains, and may have an agreement to keep prices buoyant. However, they only start adding real value in cases of severe hearing loss. We doubt there will be many genuine 2021 Black Friday bargains available.
HEARING AID BUYERS’ GUIDE – BIG BOX STORES
Walmart, Costco, Amazon and the like have economies of scale that enable them to keep their overheads low, and help cut corners with prices. They stock many famous-name hearing aids that are exact same as you find at shopping mall specialists. Make sure you purchase them in matched pairs.
However, big box is losing market to internet vendors, and fighting back with attractive websites. But they seldom compete with the efficiency of direct-factory-to-consumer providers that may have no corporate overheads at all.
Why Are Over-the-Counter Hearing Aids a Big Deal?
Most companies in the direct-selling business still have their 2021 Black Friday specials under wraps. The new direction the hearing aid market is taking makes hearing aids a gift option, perhaps for the first time. Plug and play hearing aids that don’t require audiologists are becoming popular gifts for seniors this Christmas.
HEARING AID BUYERS’ GUIDE – DIRECT INTERNET PROVIDERS
Compact, lightweight, mass-produced hearing aids are a natural for internet vendors. Especially for customers on the hunt for bargain 2021 Black Friday gifts for family members and friends.
Remember to check you are purchasing genuine, matched hearing aids, and they have a fixed address and a strong track record of customer satisfaction. Blue Angels is offering its digital, rechargeable XB30 hearing aids at a bonus discount of $100. Why wait until Black Friday, when you could claim your bargain now?